History was made at the recently held Vodafone Ghana Music Awards when, for the first time in eighteen (18) years, a gospel artiste won the ultimate award in the VGMA.
Prior to his win, I had earlier outlined reasons gospel artistes had not won the award before and why they may never win that award. In my article dubbed ‘Why Gospel Artistes May Never Win VGMA Artiste of the Year,’ I pointed out apathy, poor management, weak branding, Christian doctrinal constrictions, Board bias among others as factors to this phenomenon.
However, on the night of the event, a lot of people had the shock of their lives when Joe Mettle was announced winner of the overall Artiste of the Year in VGMA 2017. This is not the first time a gospel artiste has won the Artiste of the Year award but it is the first time ‘they’ are winning the ultimate award. Until 2008, the highest award was the Most Popular Song of the Year. The very year a gospel artiste won Most Popular Song award, the most prestigious award was changed to Artiste of the Year – that was the year Kwaw Kesse won it. But for that change, Pastor Lenny Akpade, who won the Most Popular Song of the Year with ‘Most High God’ in 2008, would have been the ultimate winner in that year.
Already, some people have started raising eyebrows as to why Joe Mettle should win the award at the expense of artistes like Sarkodie and Stonebwoy while those on his side are celebrating.